August Beauty Launches Worth Adding to Your Cart
Anastasia Beverly Hills Luminous Foundation
The lightweight, water-resistant formula comes in 50 shades with five different shade categories (fair, light, medium, tan, and deep).
Buy: $38; ulta.com
Mary Kay Naturally
The first natural-certified skin care range from Mary Kay features a cleanser, moisturizing stick, exfoliating powder, and nourishing oil—all free from parabens, synthetic fragrances and dyes, and phthalates.
Buy: starting at $26; marykay.com
Flesh Pure Flesh Liquid Foundation
The new foundation from Flesh is designed with skin-loving ingredients and in hues that are designed to match skin undertones.
Buy: $32; ulta.com
Deborah Lippmann Natural Mystic 6-Piece Set
A collection of six purple polishes (heather crème, dusty blue-gray crème, blue-violet with holographic shimmer, eggplant crème, magenta crème, and light fuchsia crème) in mini bottles is ready to ensure your fall mani is on point.
Buy: $36; sephora.com
Fenty Beauty Pro Filt'r Hydrating Longwear Foundation
No clogged pores, no settling into fine lines, and in an easy-to-blend formula that's offered in 50 shades.
Buy: $35; sephora.com
Freedom No B.S. Coco Van Deodorant
If you've been wanting to go natural, this might be just the deodorant to start with. It's formulated with coconut oil, shea butter, and beeswax to provide a super smooth application.
Buy: $19; freedomdeodorant.com
La Mer The Neck and Décolleté Concentrate
Now, let's get really luxe. The latest launch from La Mer is a super hydrating balm designed to plump, firm, and lift. This is one that might just be worth a splurge.
Buy: $295; nordstrom.com
La Roche-Posay Effaclar Adapalene Gel 0.1% Acne Treatment
A dermatologist-tested retinoid acne treatment—that previously has only been available with a prescription—is now just a click away.
Buy: $29.99; laroche-posay.us
Milani Violet One Lash Primer
Prep for mascara with this violet-hued primer that adds volume and length while conditioning lashes.
Buy: $8.97; walmart.com
Laura Mercier Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30
Laura Mercier's fan-favorite tinted moisturizer, now in an updated formula that provides up to 24-hour hydration.
Buy: $47; sephora.com